I bought CMAK by buying a bundle that had CMBO and CMBB and CMAK on it.
When CMAK came out I was in no rush to buy it because I couldnt see how it would add to the CMx1 experience that I could have with CMBB.
I saw it more as an expansion rather than a new game.
CMBB made quite a leap from CMBO but CMAK only took the weeniest of steps from BB.
I knew I would get AK eventualy but was in a position to wait till the price dropped.
So in effect I have bought BO and BB twice and then only paid a tenner for a bundle with AK on it which in effect is paying 3 quid for it, bargain.
Now I am a massive CMx1 fan but even I was in no rush to get AK because it was really only an expansion into another theater. If there had been any significant changes in code and gameplay I would have bought it on pre order like I did CMBB.
So the reasons why AK sold the least are intuitively obvious to me.
However I think Battlefront are still looking at this the wrong way. They shouldnt look at the CMx1 games as 3 different games, they should look at them as one engine.
Then they should look at how well that engine sold compared to other engines in the niche war gaming market.
Well I dont have any data on that admitedly, but I would imagine that it outperformed massively the cast majority of them. Now why did it outperform them?
Simple, it had one design feature that made it unique, WEGO, which made the engine far superior imo to the standard yougoIgo nature of most wargames.
This is where BF have made an error in judgement.
They should have taken the sales of the engine as a whole, realized that it was a massive success relative to competing engines in the wargamming market and then sought to identify the reason for that success e.g. WEGO.
So to replicate the success of the original engine WEGO had to be enhanced and regenerated and given a new lick of paint. Instead it has been effectively abandoned in favour of a whole new design paradigm e.g. RT.
This engine as stands will not do as well commercialy as the original CMx1 engine imo. It may have substantial improvements and the theatre will change to WW2 and sales may improve.
Then we will see the opposite trend with subsequent engine incarnations selling better than the original.